Creators of the SWC: Stephanie Agramonte & Sabrina Diaz
Selling With Confidence 2.0 was created by Stephanie Agramonte and Sabrina Diaz, two women who built the program from the ground up and still run it themselves. Stephanie posts face forward at @ladysteph_creates, while Sabrina teaches faceless at @minimotivates.
Together they run all four weekly live calls, coach the community inside Skool, and are the reason SWC 2.0 has grown to 30,000+ students. If you’re trying to figure out which type of online brand fits you, having two founders who model opposite approaches is actually one of the more useful things about this program.
Who Is Stephanie Agramonte
Stephanie Agramonte is the face forward half of SWC. She posts on camera at @ladysteph_creates, talking directly to her audience about mindset, sales, and the day to day of running an online business. Her content style is personal. She shows up as herself, shares her story, and builds trust the way most people expect an online coach to: with a face, a voice, and consistent presence.
Inside SWC, Stephanie’s fingerprints are all over the mindset and mentorship side of the program. She runs the Monday mindset call personally, and her approach shows up in how the course teaches confidence and consistency as skills you build, not traits you’re born with. That’s not an accident given the name of the program. A lot of members join scared to post their first video or make their first sale, and Stephanie’s calls are built specifically to get people past that.
Who Is Sabrina Diaz
Sabrina Diaz is the faceless half of the pair. She teaches at @minimotivates without putting her face on camera, proving the exact thing a lot of new students worry isn’t possible: that you can build a real income online without ever showing up on video yourself. For students who are camera shy, introverted, or just not interested in becoming a personal brand, Sabrina is living proof that the faceless path works.
Sabrina takes the lead on the Thursday Instagram and TikTok audit calls, reviewing member profiles and content strategy directly. Her teaching style tends to be more tactical: strategy, systems, and execution over mindset work. Testimonials on the review page mention students specifically crediting a “reset and refocus” from one of Sabrina’s calls when they’d gotten stuck on content strategy.
Why the Two of Them Work as a Pair
Most course creators build a program around one voice and one method. SWC 2.0 was built around two founders who deliberately show up differently, and that turns out to be a real asset for anyone still deciding which way to go.
If you’re weighing whether to build a personal brand or stay faceless, you don’t have to guess how that plays out. You can watch Stephanie do it one way and Sabrina do it the other, inside the same community, using the same course. Students who want to build a face forward brand have a working model in Stephanie. Students who want to stay anonymous or don’t want to be on camera have a working model in Sabrina. Nobody inside SWC has to force themselves into a style that doesn’t fit, because the founders themselves didn’t pick just one.
This also shows up in how the mentorship gets split. Stephanie’s calls tend to focus on the internal work: confidence, mindset, showing up consistently even when it’s uncomfortable. Sabrina’s calls tend to focus on the external work: what to post, how to audit your own content, how to build an income stream that doesn’t depend on your face being recognizable. Between the two, most students find at least one approach that clicks for how they naturally operate.
Their Involvement in the Weekly Calls
Stephanie and Sabrina aren’t founders who handed the program to a support team after launch, which is common in this space. They show up live, week after week, on the four calls that structure the SWC community:
Monday’s mindset call, which Stephanie leads. Tuesday’s mentorship call, open to members who are stuck or want direct feedback. Wednesday’s onboarding call, where new members get walked through setup, whether that’s choosing an income stream or getting oriented inside the program. Thursday’s Instagram and TikTok audit call, which Sabrina leads.
That consistency is part of why the community stays active. Testimonials collected from the Skool group mention Stephanie and Sabrina by name repeatedly, thanking them directly for calls that helped members get unstuck. That’s a different experience than a course where the creator disappears after the sales page goes up.
What This Means If You're Deciding Whether SWC Is for You
If you’ve been trying to decide which way to go with an online business, the fact that SWC has two founders modeling two different paths is worth factoring into your decision. You’re not locked into face forward content just because you joined a course with an on-camera creator, and you’re not locked into staying faceless just because that’s more comfortable right now. Both paths are proven inside the same program, by the people who built it.
For a full breakdown of what you get for the $596 price, including the 85+ modules, 24+ income streams, and the option to resell the course itself for 90% commission, read the full review. If you’re still weighing whether this is legitimate before committing, the is it legit page covers that directly. And if you’re ready to get started, the get started guide walks through the exact setup steps Stephanie and Sabrina cover on the Wednesday onboarding call.
Comparing SWC against other programs first? See how it stacks up on the Boss Suite comparison and the Digital Wealth Academy comparison.
BONUS OFFER: If you join the SWC 2.0 from this website, you’ll also receive the Creator Accelerator course as a bonus thank you from us. This is an additional product and not associated with the SWC creators. Learn more about the Creator Accelerator bonus.
Frequently Asked Questions
Stephanie Agramonte (@ladysteph_creates) and Sabrina Diaz (@minimotivates) created Selling With Confidence 2.0. Both still run the program actively, including all four weekly live calls inside the Skool community.
No, they're two separate people who co-founded SWC 2.0 together. Stephanie posts face forward content. Sabrina teaches faceless. They run different calls and bring different teaching styles to the program.
No. Sabrina Diaz teaches and posts faceless at @minimotivates, which makes her a useful model for SWC students who don't want to build a personal, on-camera brand.
Stephanie leads the Monday mindset call. Sabrina leads the Thursday Instagram and TikTok audit call. Both are involved in the Tuesday mentorship call and Wednesday's onboarding call for new members, alongside their team.
They still show up live every week. Testimonials in the community regularly mention both founders by name for the direct help they've given on calls, which isn't typical once a course this size scales past a few thousand students.
That depends on your comfort level with being on camera, not on which founder built the course. SWC 2.0 supports both paths equally, since both are modeled successfully by its own creators. Plenty of students choose faceless even in a program with a face forward co-founder, and vice versa.